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Normalizing Cannabis: Giving Consumers the Experience They Deserve

Session Abstract

This session will focus on normalizing the cannabis buying experience with technology-enabled solutions. In most states, the regulations around legal medical and/or recreational cannabis make it so the consumer experience is significantly different than almost any other retail experience. Consumers deserve to be able to pay for free, without needing to get cash beforehand or from an in-store ATM. They also deserve to be rewarded for buying legal cannabis, just like every other industry offers through cashback, credit card offers, etc.

Cannabis consumers deserve a better retail experience, and tools and software are available to change that for dispensaries.

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