Jeff Booker
CannaCoverage, Founder & COO
Professional Summary
A 27 year veteran of the insurance industry, Jeff has worked with diversified businesses, private and public entities to
provide tailored insurance and risk management consulting services. His diverse background, and experience within our
organization allows him to leverage the right resources for an engagement while coordinating teams of specialized experts
for the purpose of creating better financial outcomes.
Leveraging his extensive experience as political strategist & government affairs, Jeff is uniquely position to deploy the
CannaCoverage team to help cannabusinesses protect their investment and enhance their profitability, with risk
management at the forefront; and insurance services as a backstop.
From the impact of a global pandemic, to an overdue reckoning with racial inequality, the events of the past year provided
us with important opportunities to bring our CannaCoverage mission and core values to life. Jeff is proud to strategize a
path forward in resiliency and sustainability in the cannabusiness industry.
Jeff serves as a member of the Boro Council in Sea Bright, NJ where he serves as Chair of the Finance, Insurance and
Grants Committee. He also is a member of the NJ CannaBusiness Association; Board Member (BM) of National Forum For
Black Public Administrators (NFBPA)-NJ Chapter; and BM 180 Turning Lives Around.
Jeff studied Political Science & Organizational Management at Liberty university and Eastern University.